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Roadrunner Party 2
POSTED BY ANDY MALUCHE, March 12. 2008 | Photography

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Luckily I was still able to take some pictures of other people as well and not only of me.
Welcome the element of chance.
Usually it doesn't do any harm and mostly it's beneficial.
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Creatively Guilty on Boracay 4
POSTED BY ANDY MALUCHE, March 11. 2008 | Photography

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All good things have come to an end
One last party.
Creatively Guilty on Boracay 3
POSTED BY ANDY MALUCHE, March 11. 2008 | Photography

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Advertising is a serious business.
But carefree as we are by nature we were able to squeeze a little fun out of the four days at the beach.
How come we always fall for the crazy pretty ones?
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Creatively Guilty on Boracay 2
POSTED BY ANDY MALUCHE, March 11. 2008 | Photography

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The welcome party.
From there it was basically down hill.
Creatively Guilty on Boracay
POSTED BY ANDY MALUCHE, March 10.. 2008 | Photography

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This years Creative Guilt was held in Boaracay and everybody agreed that it's great place to give each other awards.
You don't want everybody to be creative.
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Roadrunner Party
POSTED BY ANDY MALUCHE, March 10. 2008 | Photography

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I shot a party at Roadrunner in Manila.
When I arrived there the bar tender gave me an enormous glass of scotch.
Then I realized that I didn't bring any memory chips.
I drove back home and got the chips.
Back at the party I received another enormous glass of scotch.
After that everything got a little hazy.
I have no idea who took all those pictures of me.
Development aid or charity has to work with the same rules like marketing.
It can only be successful if it is so appealing to the target market that it will become a runaway success.
But that is about as easy as producing a hit single.
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